Since being an advocate for Spinning it really causes me to wonder how people think through problems. Now before I get too far into this article I want to dispel an old spinning myth; “Using Word Replacement is all you need for uniqueness.”
The truth is this. Using Word or Phrase Replacement is easy and fast. HOWEVER, it is also the easiest to detect. So Search Engines like Goggle can see patterns and your page will not get the viewers. It’s not a penalty but rather, where possible, they will show better content ahead of yours.
So is there a use for Word/Phrase Replacement?
Yes there is.
I have covered this in my previous spinning articles but I use Word/Phrase Replacement as a final piece in my overall spinning process. Translated, I use multiple processes when I spin so uniqueness is a forced result. It works.
The Real Power for Word/Phrase Replacement is this.
Links.
If you have several keyword phrases that you want to point to a single web page then how would you normally accomplish that? Create a single web page for each phrase. You could do that.
But rather why not create links that change their text phrases. There is nothing wrong with that and completely legitimate. In essence, you would use one webpage in your HREF tag but you would setup a replacement process for the text phrases being replaced.
If you do not believe anything from me ever then believe this. It works. I have a few feeder blogs that use this very technique and the backlinks to my sites have grown substantially with many of those targeted phrases that I am rotating.
I wish I had learned this a long time ago.
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